A sister company of Oomph, now wholly owned by Cello Group plc, and part of The Tangible:group, Tangible Data was founded in 1996 as Talking Numbers and provides business solutions to clients based on the application of data. A highly qualified and experienced group of marketers, statisticians, and systems developers, Tangible Data apply their skills to the marketing environment to provide practical and useful information.

Their range of data and database marketing solutions include:- Insight - market research and data analysis, including trainingand consultancy; Systems - database design, build and implementation; Data Management - campaign processing and data cleanse; Tangible DataSoftware and Application Technology; E-Services - online and e-solutions including web metrics.