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The Cheltenham Ladies' College appoints Oomph for brand and web task
Cheltenham Ladies' College, one of the UK's leading international 11-18 academic institutions has appointed Oomph, the multi-channel communications agency, to redevelop their website. This will also be used as a platform to promote their brand reflecting not just their stellar academic performance but also their long track record of innovative approaches to personal development through the arts, music, sport and technology. Amanda Naylor, Marketing Director commented "The Cheltenham Ladies' College has an impressive reputation for providing an excellent education. For over 150 years we have been in constant evolution as the needs of our students and the outside world have changed. Today we prepare our girls for the global and technological challenges and opportunities of the 21st century. Through our website, we want to highlight the leading role played by the College and by our Principal, Vicky Tuck in shaping opinion about what constitutes a high value education for tomorrow's women. Oomph presented themselves as an agency thinking of the big picture as well as having the expertise to take our brand through all channels." Rodger Williams, Creative Partner at Oomph noted "researching for the proposal, it's clear Cheltenham Ladies' College has massive strength in its brand values. If we can help present these to their current, former and prospective students & parents as well as opinion formers, it will be a genuinely rewarding job of creative brand development and execution".
The Cheltenham Ladies' College is an independent boarding and day school for girls aged 11 to 18. Founded in 1853, the College has been at the forefront of girls' education for over 150 years and has a worldwide reputation for academic excellence. With some 865 students, the girls thrive on expert teaching, small classes, state of the art facilities and a vast range of extra-curricular activities and go on to study at leading universities, both in the United Kingdom and in the United States.