Pelagian wanted to reposition itself to the new world cable system builders; mega-techs like Google, Facebook and Amazon.
Strategy
CRM
Rebrand
Repositioning
Digital Business

The thought
Engineering a Connected World
Project
Positioning, website build, app development, content creation
We did
Market evaluation, brand planning, strap-line development, website, international conference event stand and white paper development.
We created a new positioning for Pelagian to engage earlier with projects at system commissioning stage. After a strategic evaluation, we designed a new digital and conference presence for events in Hamburg, Singapore, Hawaii, Capetown and Marseilles. We then added white paper content distributed as a presentation to the International trade body, ICPC, on the changing nature of the business for all stakeholders.
For Pelagian global customers, the experience had to represent serious technical credibility.
Homepage image credit – Pelagian home page. Stock image representing divers on engineering reccy for subsea cable evaluation.

We created
The first open to market, fully functioning global permitting database.
