oomph09/08/2022 at 4:42am

Does apple now need to advertise like everyone else? The age of the apple walled garden with its 'only-apple' experience may be coming to an end with a build of their own DSP... https://t.co/pPsNzseieF https://t.co/1DAPA4Kqjf

oomph01/08/2022 at 4:44am

Are you playing in your privacy sandbox yet? Maybe not if you're using Chrome but cookies are still crumbling. https://t.co/zYRub8SvjD https://t.co/OKGB3oX9mw

oomph28/07/2022 at 9:54am

Virtual reality for a fun experience or part of the purchase journey? Guitar makers and car builders create a metaverse community. Could go either way. https://t.co/q8t7gKTPUW https://t.co/D65dq9zBIu

oomph26/07/2022 at 8:48am

The future of search may be to not search. Young adult audiences seem to prefer to find by seeing on TikTok, rather than a look-up on google or maps. https://t.co/mjGT2EFVcb https://t.co/EawSI5n0Cc

oomph25/07/2022 at 7:11am

Will Generation Alpha be only experiencing 'their own' news? More than 3/4 12-15 year olds take news from chat based social media threads. https://t.co/9hi69Vyqd7 https://t.co/BCytwxgqVZ

oomph04/07/2022 at 12:32pm

Is the ultimate checkout king starting to consider CX as more than just sales? They are opening up their data on you and me to the brands we trust. Do we like that? https://t.co/YYhEDPmm6i https://t.co/TJDwArTyOp

oomph27/06/2022 at 12:15pm

Music-gaming-arts mashup. So as 50% of all American's under 16 apparently use Roblox, Spotify being the first streaming service to integrate with a gaming platform is a thing. See what you think of Spotify Island. https://t.co/xIxKrDlWGu https://t.co/2mXXbYGiaQ

oomph16/06/2022 at 6:15am

The end of an era, Microsoft Explorer is no more.

https://t.co/k8Ch9Aav8r https://t.co/d5ITL4Wcb0

oomph12/10/2021 at 7:11am

Hyper-local high street on national TV? We've seen ads for your local Indian restaurant at the cinema - but now shopify is giving opportunities to tell the nation about your products. https://t.co/28rQqXHeC0 https://t.co/o4imeZerfi

oomph27/09/2021 at 6:49am

AR glasses back in the news - will these be the next must have: https://t.co/RWfFwaEnSh https://t.co/oJmRvGod0r

oomph20/09/2021 at 6:47am

R on your phone (do it sitting down). Horrifying...

https://t.co/fClvvX6FIo https://t.co/X8U25YyM8R

oomph13/09/2021 at 5:48am

Influence. It's not big and it's not clever...any more, says Vogue Business. https://t.co/EHcGIXoeXI https://t.co/wSvX3wzux5

oomph24/06/2021 at 6:30am

Gen Z - the side hustle generation? Entrepreneurship is just life for the group that claims Depop as its own. https://t.co/6k5P3KLXaT https://t.co/awEfYHrcbk

oomph22/06/2021 at 10:45am

New waze to promote ketchup. Not really fancy tech. Just good fun. https://t.co/0UWlPLMVma https://t.co/90nA3fHWYY

oomph27/04/2021 at 5:37am

Gen Z. Will global sustainability get traction from their purchase behaviours? It starts with trainers. It always starts with trainers. https://t.co/cGHBwCuOIM https://t.co/v0L89zpZX6

oomph19/04/2021 at 5:55am

From cookies to context. As increased privacy stringency means cookies disappearing, will contextual advertising give you the ads you deserve.

https://t.co/LxBIbsKWj8 https://t.co/DHHCXuN0va

oomph12/04/2021 at 6:34am

Two new segments defined by this product development. Those who think this makes lives easier. Those who think this makes life scary. Which one are you and is Disney the new big brother? https://t.co/v2cH7NR6D8 https://t.co/nO8P9EfPzI

oomph06/04/2021 at 5:56am

Dramatic increase in finance app usage for Gen Z post pandemic. Better awareness or just more scared? https://t.co/iTomZ2y7X6 https://t.co/9FcBAbolUM

oomph29/03/2021 at 5:38am

Messaging. Post COVID it's not personal, it's business. By the end of 2020, 7/10 consumers were using messaging to communicate with brands and businesses. Do you have a messaging contact with 70% of your customers? https://t.co/uvX52hL2Ql https://t.co/fKKUbCXMKS

oomph19/03/2021 at 7:11am

Will Generation Alpha (born post 2010) know what an ad is? Will they care? 40% of all ads watched in-stream in the US are youtube. Only 2 channels out of the 5 that make up 80% of TV viewing in the US take ads.

https://t.co/ZfSqSSiHfZ https://t.co/6gJHbO5ONh

oomph16/03/2021 at 7:08am

The disrupter disrupts again in response to behaviour change. Airbnb responds to new travel trends linked to changing working habits post COVID. https://t.co/SsLbG5BT7z https://t.co/eiLxfhZKUT

oomph08/03/2021 at 9:18am

The ultimate first world problem solved? Of the first 3 things Amazon's new Build It programme could suggest in the universe, one of them is a ....Smart(ok so far)...cuckoo clock. Arghh.

https://t.co/Dl9GArz2Ro https://t.co/DL2Hmjh7J8

oomph02/03/2021 at 1:07pm

A decade of pandemic macro impacts to ponder. Perspectives from futures analyst Andrew Curry. https://t.co/KlKjlDUXAL https://t.co/g7b607XXO9

oomph23/02/2021 at 7:04am

In the US, the Walmart vs Amazon CX battle is being fought on the (i) the doorstep and (ii) on access to vaccines. A new view of omni-channel? (Helps to have $17bn cash to focus on it). https://t.co/iqOZvSampX

oomph19/02/2021 at 9:58am

Mitsubishi :heart: Amazon live. Is this a COVID behaviour change outcome - or just innovative use of live interactive media (that saves a whole load of yen)? In any event it's... an event. Look out car dealerships. https://t.co/UotMDy35KP https://t.co/WdVlYPO32i

oomph16/02/2021 at 7:03am

Staggering Netflix subscriptions. 200m and growing. Do you know anyone who thinks the CX is awful. Or great? food for thought when competition really heats up this year. https://t.co/3xF47shKUd https://t.co/YDS4hKLRf2

oomph08/02/2021 at 6:56am

CES 2021 wrap up of a wrap up: Live commerce influencers (you get to see BOGOV gurus?), audio social (you get to hear the abuse?) and disruptive accessibility (ahhh - a good thing). Thanks to Carat, find it here and choose your own top 3. https://t.co/1wYaYG5ZgV https://t.co/MbZUcJazVn

oomph05/02/2021 at 5:45am

Alexa on patrol. Protect your premises with guard dogs, security team, auto 911 calls and general 'scare -em off' AI. All in a little dot. Paranoid or Precaution? https://t.co/zi6i967ewo https://t.co/0tbFNS3Dwc

oomph14/10/2020 at 8:26am

oomph is proud to be part of the team for UK Business Heroes. The British Chambers of Commerce has recognised our pioneering research that highlighted how people and organisations were reacting to the COVID-19 pandemic.

https://t.co/xlIOZsIJp7 https://t.co/19tkV7vEmx

oomph05/10/2020 at 10:13am

We’re still taking participants for the next cycle of our COVID-19 impact study. Cycle two is designed to keep supporting the business community as we all manage the new normal. https://t.co/xlIOZsIJp7 https://t.co/zGqGC3UkSf

oomph collaborates.


No-one likes silos.
So we don’t create them.


Our business model means we add the most inspiring associates from our oomph family to collaborate into client projects just when they are needed.


The arms of the project team gather together oomph, client and client partners and make most efficient use of oomph and client collaboration tools like slack, google drive, skype, zoom and trello. But they also embrace meeting and talking and travelling to places.


We’ll even use email. Collaboration means having confidence in sharing, not protecting. People make projects work. Confident, supported, open people make projects successful.

See how we collaborate >

Image credit – Active Gloucestershire campaign image. #5000glosyouth to get more young people active.