Decision Juice Partner
CX agency oomph and massqual research platform Decision Juice combines uniquely in the world of insight generation.
The output is a ground-breaking combination of qualitative and quantitative research from the same survey.
It provides a more agile, richer and more cost effective insight than traditional quant and qual combined research programmes and, now that COVID-19 makes face to face research a challenge, it is starting to replace qualitative programmes across the UK.
It has been deployed across financial services, automatove, retail, pharmaceutical and B2B sectors to provide key insights into:
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Creative concept testing
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CRM content testing
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Proposition research
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Need.state analysis
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Pricing elasticity
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Copy compliance review
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Product design
A survey can be briefed and in field in a week, to your database or a paid-for panel profiled for your business. Dipstick analysis can be provided whilst the survey is live.
Call us now for a chat on empowering your next strategic decision with agile insight to add to your intuition.